Healthcare prospecting and outbound

Building lists, finding contacts and running outreach to clinicians and hospital leaders.

The main guideGuide

Hospitals using Epic: how many there are, and how to build a list of hospitals by EHR

What share of US hospitals run Epic, Oracle Health and MEDITECH, why the numbers differ by source, and how a Health IT team builds its own list by EHR, state and bed size.

Start here, in this order

15 min

All guides on healthcare prospecting and outbound

Topic

3 guides

Newest first

  • Prospecting and outboundPlaybook

    Healthcare cold email templates for hospital executives, by role

    Cold email templates for the hospital CIO, CNO, CFO, CMIO and VP of supply chain, with what each role cares about, how to write the first line, when to follow up and the rules that apply.

    8 min read

  • Prospecting and outboundGuide

    Hospitals using Epic: how many there are, and how to build a list of hospitals by EHR

    What share of US hospitals run Epic, Oracle Health and MEDITECH, why the numbers differ by source, and how a Health IT team builds its own list by EHR, state and bed size.

    7 min read

  • Prospecting and outboundGuide

    How to find a doctor's email address: a guide for sales and recruiting teams

    The NPI Registry tells you who a doctor is and where they say they practice, but not their email. Here is how to get from an NPI to a verified work email and direct line, and the rules for using them.

    7 min read

About healthcare prospecting and outbound

Prospecting in healthcare starts with a harder list than most markets. The account is a site of care inside a larger organization, the buyer may be a physician, a nurse leader or an IT director, and generic contact databases often file all of them under one company domain. These guides cover the outbound work from the first filter to the first reply: building a list of hospitals or groups by what they run and where they are, finding the right person at each site, filling contact gaps with waterfall enrichment, and writing to clinical and executive roles in a way that earns a reply.

They are written for SDRs, account executives and revenue operations teams at Health IT, staffing, MedTech, pharma and services companies. Each guide uses the same terms the Dmand AI product uses, so you can repeat every step in a free trial.

Supreet Gupta, Co-founder and Chief Product Officer, Dmand AI

Updated

Terms used in these guides

The words buyers and committees use, defined for sellers.

Glossary

Data for building healthcare lists

Directories and counts from the Dmand AI database, refreshed monthly.

  • Directory

    US medical groups by state and specialty

    181K+ medical groups, with the physicians and sites in each one.

  • Insight

    EHR market share in US hospitals

    Counts by vendor, hospital size and state, refreshed monthly.

Newsletter · Free, on SubstackIssue 1 ·

Selling Into Healthcare

In every issue

  1. 01How healthcare buys
  2. 02Data notes
  3. 03Build notes
  4. 04Field notes from real outbound to providers

Latest issue

Prospecting and outbound

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