Bruce J. Keenan Sr., OD

  • Winchester, VA
  • Optometrist
NPI1932185022PAC ID7911155742
Medicare patients, 2024
435
Part D claims, 2024
219
Industry payments
$23
Affiliated sites
1
State license
1
Practice address
1104 Amherst St, Winchester, VA 22601
Practice phone
Call (540) 662-0522
Professional email
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Personal email
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Mobile number
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Social profiles

Primary practice

Bruce J Keenan OD

Winchester, Virginia

See all 2 affiliations

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Bruce J. Keenan Sr. is an optometrist in Winchester, Virginia

Bruce Keenan practices at Bruce J Keenan OD in Winchester, Virginia.

Bruce Keenan's NPI, 1932185022, was assigned on December 20, 2005. Bruce Keenan holds Virginia license 0618000730.

NPI and contact details
Medicare PAC ID
7911155742
NPI enumeration date
December 20, 2005
NPI status
Active
Accepts Medicare assignment
Yes
Practice phone
(540) 662-0522
Professional email
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Personal email
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Mobile number
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Sex
Male
Estimated age
54
Medical school graduation
1998

Sources: NPPES NPI Registry (CMS); Dmand AI Professional Profile Data; Dmand AI Practice Data; and Doctors and Clinicians National Downloadable File (CMS)

Bruce J. Keenan Sr. practices at Bruce J Keenan OD in Winchester, Virginia

Bruce Keenan's primary practice is Bruce J Keenan OD, at 1104 Amherst St, Winchester, VA 22601 in Winchester City. The practice phone is (540) 662-0522.

  • Bruce J Keenan OD
    1104 Amherst St, Winchester, VA 22601 · Winchester CityPhone(540) 662-0522

Sources: NPPES NPI Registry (CMS); and Dmand AI Practice Data

Bruce J. Keenan Sr. is affiliated with 2 sites of care

Bruce Keenan's primary practice is Bruce J Keenan OD in Winchester, Virginia. Dmand AI also links Bruce Keenan to 1 physician office, named with a free account.

Bruce J Keenan ODWinchester, VirginiaPrimary
1 physician officeName with a free account
See all 2 affiliations for Bruce Keenan

Sources: NPPES NPI Registry (CMS); Dmand AI Practice Data; and Dmand AI Affiliation Data

Dmand AI tracks the EHR system at Bruce J. Keenan Sr.'s practice

Dmand AI tracks the electronic health record (EHR) system at each site where Bruce Keenan practices. Vendor and product names are available with a free account.

EHR by site
SiteEHR vendor and product
Bruce J Keenan ODAvailable with a free account
+1 more affiliated siteAvailable with a free account

Source: Dmand AI Technology Install Data

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Bruce J. Keenan Sr. is one of 2,487 optometrists in Virginia

Optometrist is Bruce Keenan's primary specialty in the NPI Registry, under taxonomy code 152W00000X. Bruce Keenan is licensed in Virginia.

Specialties and state licenses

  • Optometrist, VirginiaPrimaryLicense 0618000730 · taxonomy 152W00000X

Optometrists near Bruce Keenan

Counts of optometrists with a Dmand AI profile, by place and practice. Each opens the list.

Sources: NPPES NPI Registry (CMS); Dmand AI Professional Profile Data; and Dmand AI Peer Benchmarks

Bruce J. Keenan Sr. treated 435 Medicare patients in 2024, average age 75

CMS counts 435 Medicare patients who saw Bruce Keenan in 2024. The largest group is 65 to 74, with 228 patients. 75% of them have high cholesterol, and 69% have high blood pressure. Their average risk score is 0.88, where 1.00 is the Medicare average.

Across all payers, Dmand AI patient panel data puts Bruce Keenan's median patient age at 72, with 56% women.

Medicare patients, 2024435
Average age75
Average risk score0.88

Bruce Keenan's Medicare patients by age, 2024

CMS leaves out age groups with fewer than 11 patients.

Bruce Keenan's Medicare patients by sex, 2024

  • Women26260%
  • Men17340%

Chronic conditions among Bruce Keenan's Medicare patients, 2024

  1. High cholesterol75%
  2. High blood pressure69%
  3. Arthritis44%
  4. Diabetes23%
  5. Chronic kidney disease21%
  6. Anxiety18%
  7. Ischemic heart disease17%
  8. Mood disorders17%

Share of Medicare patients with each condition. A patient can have several.

Bruce Keenan's patients across all payers

Dmand AI patient panel data covers Medicare, Medicaid and commercial patients.

Patient panel by age, all payers

Median age 72

Patient panel by sex, all payers

  • Women56%
  • Men42%

Sources: Dmand AI Patient Panel Data; and Medicare Physician & Other Practitioners - by Provider (CMS), 2024 data

Bruce J. Keenan Sr. wrote 219 Medicare Part D claims in 2024

In 2024, Bruce Keenan wrote 219 Medicare Part D claims for 59 patients. 85% of them were for generic drugs.

Part D claims, 2024219
Part D patients59

Bruce Keenan's Part D claims by kind of drug, 2024

  • Generic186 claims85%
  • Brand-name33 claims15%

Source: Medicare Part D Prescribers - by Provider (CMS), 2024 data

Bruce J. Keenan Sr. ranks in the 57th percentile for cataract surgery in Medicare

Bruce Keenan accepts Medicare assignment, so Medicare's approved amount is taken as full payment. CMS counts 37 procedures of cataract surgery by Bruce Keenan, more than 57% of the clinicians it reports for that procedure.

Accepts Medicare assignment
Yes

Where Bruce Keenan ranks in Medicare procedure volume

Cataract surgery
57th percentile37 procedures

CMS ranks each clinician against every clinician it reports for the same procedure category.

Sources: Doctors and Clinicians National Downloadable File (CMS); and Doctors and Clinicians Utilization Data (CMS)

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Bruce J. Keenan Sr. received $23 in industry payments in 2025

CMS Open Payments shows 1 general payment to Bruce Keenan from 1 drug or device company in 2025. Food and beverage make up the largest share, 100% of the total. CooperVision Inc. paid the most, $23.

Companies that paid Bruce Keenan the most, 2025 to 2025

Share is of all general payments to this clinician.

See all payments to Bruce Keenan

Source: Open Payments (CMS), 2025 data, released July 7, 2026

Sources for Bruce J. Keenan Sr.'s profile data

Sources for the data on this page
Data on this pageSource
NPI, name, sex, specialty and licensesNPPES NPI Registry (CMS) (opens in a new tab)Dmand AI Professional Profile Data
Practice locations and phoneNPPES NPI Registry (CMS) (opens in a new tab)Dmand AI Practice Data
Primary practice, affiliations and health systemNPPES NPI Registry (CMS) (opens in a new tab)Dmand AI Practice DataDmand AI Affiliation Data
Medicare patients and the all-payer patient panelDmand AI Patient Panel DataMedicare Physician & Other Practitioners - by Provider (CMS) (opens in a new tab)
Part D prescribingMedicare Part D Prescribers - by Provider (CMS) (opens in a new tab)
MIPS scores, telehealth, assignment and procedure percentilesDoctors and Clinicians National Downloadable File (CMS) (opens in a new tab)Doctors and Clinicians Utilization Data (CMS) (opens in a new tab)
Industry paymentsOpen Payments (CMS) (opens in a new tab)
EHR at each practice siteDmand AI Technology Install Data
Similar physiciansDmand AI Affiliation Data

Data last refreshed October 2026Report an inaccuracyRemove my information

FAQ

Frequently asked questions about Bruce J. Keenan Sr.

Spotted something out of date? Email hello@dmand.ai and we will check the record. Contact details live in the free trial.

What is Bruce J. Keenan Sr.'s NPI number?

Bruce J. Keenan Sr.'s NPI number is 1932185022. It was assigned on December 20, 2005, and it is active in the NPI Registry.

What does Bruce J. Keenan Sr. specialize in?

Bruce J. Keenan Sr. is an optometrist in Winchester, Virginia. The primary specialty in the NPI Registry is Optometrist (taxonomy code 152W00000X).

Where does Bruce J. Keenan Sr. practice?

Bruce Keenan practices at 1104 Amherst St, Winchester, VA 22601. Bruce Keenan's primary practice is Bruce J Keenan OD in Winchester, Virginia. Dmand AI also links Bruce Keenan to 1 physician office.

What is Bruce J. Keenan Sr.'s office phone number?

The practice phone on file for Bruce Keenan is (540) 662-0522.

What is Bruce J. Keenan Sr.'s medical license number?

Bruce Keenan holds Virginia license 0618000730.

Does Bruce J. Keenan Sr. accept Medicare?

Yes. CMS lists Bruce Keenan as accepting Medicare assignment.

How many Medicare patients does Bruce J. Keenan Sr. see?

CMS counts 435 Medicare patients who saw Bruce Keenan in 2024, with an average age of 75.

Has Bruce J. Keenan Sr. received payments from drug or device companies?

CMS Open Payments shows $23 in general payments to Bruce Keenan from 1 company from 2025 to 2025. The largest total came from CooperVision Inc.

How long has Bruce J. Keenan Sr. been practicing?

Bruce Keenan graduated from medical school in 1998, 28 years ago.

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