Dr. Brian Hoon Son, DO

  • Rochester, NY
  • Internist
NPI1750671301PAC ID3274847009
Medicare services, 2024
466
Medicare patients, 2024
217
Part D claims, 2024
4,082
MIPS score, 2024
97
Hospital affiliations
4
Practice address
1555 Long Pond Rd, Rochester, NY 14626
Practice phone
Call (585) 368-3002
Professional email
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Personal email
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Mobile number
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Social profiles

Primary practice

Unity Hospital - Unit

Acute Care Hospital-Unit · Rochester, New York

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Dr. Brian Hoon Son is an internist in Rochester, New York

Dr. Son practices at Unity Hospital - Unit in Rochester, New York.

Dr. Son's NPI, 1750671301, was assigned on April 17, 2011. Dr. Son graduated from NYIT College Of Osteopathic Medicine in 2011. Dr. Son holds New York license 274178.

NPI and contact details
Medicare PAC ID
3274847009
NPI enumeration date
April 17, 2011
NPI status
Active
Accepts Medicare assignment
Yes
Practice phone
(585) 368-3002
Professional email
Get email
Personal email
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Mobile number
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Sex
Male
Estimated age
41
Medical school graduation
2011

Sources: NPPES NPI Registry (CMS); Dmand AI Professional Profile Data; Dmand AI Affiliation Data; and Doctors and Clinicians National Downloadable File (CMS)

Dr. Brian Hoon Son practices at Unity Hospital - Unit in Rochester, New York

Dr. Son's primary practice is Unity Hospital - Unit, at 1555 Long Pond Rd, Rochester, NY 14626 in Monroe County. The practice phone is (585) 368-3002.

  • Unity Hospital - Unit
    1555 Long Pond Rd, Rochester, NY 14626 · Monroe CountyPhone(585) 368-3002

Source: Dmand AI Affiliation Data

Dr. Brian Hoon Son is affiliated with 11 sites of care and 1 medical group

Dr. Son's primary practice is Unity Hospital - Unit in Rochester, New York. Dr. Son is also affiliated with Strong Memorial Hospital. The medical group on file is Unity Physician Services. Dmand AI also links Dr. Son to 2 more hospitals, 3 skilled nursing facilities, 2 home health agencies, 1 group practice or clinic and 1 hospice, each named with a free account. Dr. Son's employer is on file too: a hospital.

See all 12 affiliations for Dr. Son

Source: Dmand AI Affiliation Data

Dmand AI tracks the EHR system at Dr. Brian Hoon Son's practice

Dmand AI tracks the electronic health record (EHR) system at each site where Dr. Son practices, 11 sites in all. Vendor and product names are available with a free account.

EHR by site
SiteEHR vendor and product
Unity Hospital - UnitAvailable with a free account
+10 more affiliated sitesAvailable with a free account

Source: Dmand AI Technology Install Data

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Dr. Brian Hoon Son is one of 9,643 internists in New York

Internal medicine is Dr. Son's primary specialty in the NPI Registry, under taxonomy code 207R00000X. Dr. Son is licensed in New York.

Specialties and state licenses

  • Internal medicine, New YorkPrimaryLicense 274178 · taxonomy 207R00000X

Internists near Dr. Son

Counts of internists with a Dmand AI profile, by place and practice. Each opens the list.

Sources: NPPES NPI Registry (CMS); Dmand AI Professional Profile Data; and Dmand AI Peer Benchmarks

Dr. Brian Hoon Son billed Medicare for 466 services in 2024

CMS data shows 466 Medicare services from Dr. Son across 9 procedure codes in 2024, for 217 Medicare patients. Medicare paid $35,057 for them.

Medicare services, 2024466
Medicare patients217
Paid by Medicare$35,057
Procedure codes9

Dr. Son's Medicare services by type, 2023 to 2024

  • 2023
  • 2024
Office and hospital visits
2023: 3902024: 3559%
Other services
2023: 562024: 11198%
Tests and treatments
2023: 602024: 0100%

Where Dr. Son's Medicare services took place, 2024

  • In an office23049%
  • In a facility23651%

Dr. Son compared with the New York median for internists, 2024

  • Dr. Son
  • New York median
Medicare services
466vs 4269% above
Medicare patients
217vs 15837% above
Part D claims
3,458vs 6225.6 times

Medians across 9,428 internists in New York with Dmand AI profiles that report each measure.

Dr. Son's most billed Medicare procedure codes, 2024

CMS publishes codes billed for 11 or more Medicare patients. Each label is the code family; CPT descriptions are licensed by the AMA.

See all procedures by Dr. Son

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Sources: Medicare Physician & Other Practitioners - by Provider and Service (CMS), 2024 data; and Dmand AI Peer Benchmarks

Dr. Brian Hoon Son treated 217 Medicare patients in 2024, average age 82

CMS counts 217 Medicare patients who saw Dr. Son in 2024. The largest group is 75 to 84, with 91 patients. 75% of them have high blood pressure, and 71% have high cholesterol. 27% are also on Medicaid. Their average risk score is 2.06, where 1.00 is the Medicare average, so they are sicker than most Medicare patients.

Across all payers, Dmand AI patient panel data puts Dr. Son's median patient age at 82, with 60% women.

Medicare patients, 2024217
Average age82
Average risk score2.06
Also on Medicaid27%

Dr. Son's Medicare patients by age, 2024

CMS leaves out age groups with fewer than 11 patients.

Dr. Son's Medicare patients by sex, 2024

  • Women12759%
  • Men9041%

Chronic conditions among Dr. Son's Medicare patients, 2024

  1. High blood pressure75%
  2. High cholesterol71%
  3. Arthritis60%
  4. Depression45%
  5. Anxiety44%
  6. Mood disorders43%
  7. Alzheimer's and dementia39%
  8. Chronic kidney disease38%

Share of Medicare patients with each condition. A patient can have several.

Dr. Son's patients across all payers

Dmand AI patient panel data covers Medicare, Medicaid and commercial patients.

Patient panel by age, all payers

Median age 82

Patient panel by sex, all payers

  • Women60%
  • Men39%

Sources: Dmand AI Patient Panel Data; and Medicare Physician & Other Practitioners - by Provider (CMS), 2024 data

Dr. Brian Hoon Son wrote 4,082 Medicare Part D claims in 2024

In 2024, Dr. Son wrote 4,082 Medicare Part D claims for 639 patients. 91% of them were for generic drugs. CMS names the drug for 3,458 of them, across 75 drugs with 11 or more claims each, at $98,194 in total drug cost. In 2023, CMS named 3,557 claims across 76 drugs.

Part D claims, 20244,082
Drugs named by CMS75
Total drug cost$98,194
Part D patients639

Dr. Son's Part D claims by kind of drug, 2024

  • Generic3,712 claims91%
  • Brand-name349 claims9%
  • Other21 claims1%

Dr. Son's most prescribed drugs by claims, 2024

CMS names a drug when it has 11 or more claims. Share is of the claims for drugs CMS names.

Drug classes CMS tracks in Dr. Son's Part D claims, 2024

  • Opioids6%244 of 4,082 claims
  • Antibiotics2%85 of 4,082 claims
  • Antipsychotics, patients 65 and over2%80 of 4,082 claims

Share of all Part D claims for each drug class CMS reports on. Classes with no claims are left out.

Part D claims for drugs CMS names, 2023 to 2024

  • 2023
  • 2024
Claims for drugs CMS names
2023: 3,5572024: 3,4583%

Drugs named by CMS: 75 in 2024, 76 in 2023.

See all prescribing by Dr. Son

Sources: Medicare Part D Prescribers - by Provider and Drug (CMS), 2024 data, released May 6, 2026; and Medicare Part D Prescribers - by Provider (CMS), 2024 data

Dr. Brian Hoon Son scored 97 out of 100 in Medicare's MIPS program for 2024

CMS publishes a Merit-based Incentive Payment System (MIPS) score of 97 out of 100 for Dr. Son for performance year 2024, reported through an alternative payment model (APM). Dr. Son accepts Medicare assignment, so Medicare's approved amount is taken as full payment.

Accepts Medicare assignment
Yes

Dr. Son's MIPS scores, performance year 2024

  • 97of 100Final score
  • 74.5of 100Quality
  • 100of 100Promoting Interoperability
  • 40of 100Improvement Activities

Each score is out of 100. The final score weighs the categories CMS scored for this clinician.

Sources: Doctors and Clinicians National Downloadable File (CMS); and Clinician Public Reporting: Overall MIPS Performance (CMS), 2024 data, released September 10, 2026

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Dr. Brian Hoon Son received $430 in industry payments from 2021 to 2024

CMS Open Payments shows 5 general payments to Dr. Son from 4 drug and device companies from 2021 to 2024. Food and beverage make up the largest share, 100% of the total. AstraZeneca Pharmaceuticals LP paid the most, $197.

General payments to Dr. Son by program year, 2021 to 2024

Companies that paid Dr. Son the most, 2021 to 2024

Share is of all general payments to this clinician.

See all payments to Dr. Son

Source: Open Payments (CMS), 2025 data, released July 7, 2026

Dr. Brian Hoon Son graduated from NYIT College Of Osteopathic Medicine

Dr. Son graduated from NYIT College Of Osteopathic Medicine in 2011.

  1. Medical schoolNYIT College Of Osteopathic Medicine

Source: Dmand AI Professional Profile Data

Sources for Dr. Brian Hoon Son's profile data

Sources for the data on this page
Data on this pageSource
NPI, name, sex, specialty and licensesNPPES NPI Registry (CMS) (opens in a new tab)Dmand AI Professional Profile Data
Practice locations and phoneDmand AI Affiliation Data
Primary practice, affiliations and health systemDmand AI Affiliation Data
Medicare services and procedure codesMedicare Physician & Other Practitioners - by Provider and Service (CMS) (opens in a new tab)
State medians for the same specialtyDmand AI Peer Benchmarks
Medicare patients and the all-payer patient panelDmand AI Patient Panel DataMedicare Physician & Other Practitioners - by Provider (CMS) (opens in a new tab)
Part D prescribingMedicare Part D Prescribers - by Provider and Drug (CMS) (opens in a new tab)Medicare Part D Prescribers - by Provider (CMS) (opens in a new tab)
MIPS scores, telehealth, assignment and procedure percentilesDoctors and Clinicians National Downloadable File (CMS) (opens in a new tab)Clinician Public Reporting: Overall MIPS Performance (CMS) (opens in a new tab)
Industry paymentsOpen Payments (CMS) (opens in a new tab)
Training, board certification and membershipsDmand AI Professional Profile Data
EHR at each practice siteDmand AI Technology Install Data
Similar physiciansDmand AI Affiliation Data

Data last refreshed October 2026Report an inaccuracyRemove my information

FAQ

Frequently asked questions about Dr. Brian Hoon Son

Spotted something out of date? Email hello@dmand.ai and we will check the record. Contact details live in the free trial.

What is Dr. Brian Hoon Son's NPI number?

Dr. Brian Hoon Son's NPI number is 1750671301. It was assigned on April 17, 2011, and it is active in the NPI Registry.

What kind of doctor is Dr. Brian Hoon Son?

Dr. Brian Hoon Son is an internist in Rochester, New York. The primary specialty in the NPI Registry is Internal Medicine Physician (taxonomy code 207R00000X).

Where does Dr. Brian Hoon Son practice?

Dr. Son practices at 1555 Long Pond Rd, Rochester, NY 14626. Dr. Son's primary practice is Unity Hospital - Unit in Rochester, New York. Dmand AI also links Dr. Son to 2 hospitals, 3 skilled nursing facilities, 2 home health agencies, 1 group practice or clinic and 1 hospice.

What is Dr. Brian Hoon Son's office phone number?

The practice phone on file for Dr. Son is (585) 368-3002.

What is Dr. Brian Hoon Son's medical license number?

Dr. Son holds New York license 274178.

Which hospitals is Dr. Brian Hoon Son affiliated with?

Dr. Son is affiliated with Strong Memorial Hospital. Dmand AI links Dr. Son to 3 more hospitals.

What medical group is Dr. Brian Hoon Son part of?

Dr. Son is linked to Unity Physician Services.

Does Dr. Brian Hoon Son accept Medicare?

Yes. CMS data shows Dr. Son billed Medicare for 466 services in 2024, and Dr. Son accepts Medicare assignment.

What is Dr. Brian Hoon Son's MIPS score?

Dr. Son's MIPS final score for performance year 2024 is 97 out of 100, reported through an alternative payment model (APM).

How many Medicare patients does Dr. Brian Hoon Son see?

CMS counts 217 Medicare patients who saw Dr. Son in 2024, with an average age of 82.

Show 5 more questionsShow fewer questions

What services does Dr. Brian Hoon Son bill to Medicare?

In 2024, Dr. Son's most billed Medicare services were nursing facility care (99309), office visit, established patient (99214) and nursing facility care (99306).

Where did Dr. Brian Hoon Son go to medical school?

Dr. Son graduated from NYIT College Of Osteopathic Medicine in 2011.

What drugs does Dr. Brian Hoon Son prescribe most?

In 2024 Medicare Part D data, Dr. Son's most prescribed drugs by claims were Levothyroxine Sodium, Atorvastatin Calcium and Sertraline HCl.

Has Dr. Brian Hoon Son received payments from drug or device companies?

CMS Open Payments shows $430 in general payments to Dr. Son from 4 companies from 2021 to 2024. The largest total came from AstraZeneca Pharmaceuticals LP.

How long has Dr. Brian Hoon Son been practicing?

Dr. Son graduated from medical school in 2011, 15 years ago.

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